SEO

For years Google has been updating its algorithm to give more and move relevant results to users. One of the ways it does that for local searchers is by using what is referred to as local proximity.   Generally speaking, Google wants to serve you the most relevant results, so if you were searching for say…

As of today, there are about 520 different factors Google looks at when it decides what it will and won’t serve you for a particular search query.  What’s among those 520 factors? You guessed it: social signals. Of course, social signals and social media still play a role in SEO, but you may be wondering…

With people new to SEO, I find myself often times explaining how PPC and SEO work together.  The reality of the situation is the Google Ads and Organic results both have a direct effect on one another.  While many people looking for an SEO company are simply looking for Local and Organic SEO results, running…

SEO has becoming an increasingly complex topic and gaining inbound links for SEO can be tough.  The days of black hat tricks to gain inbound links have mostly passed, emphasis on mostly. For the sake of this article, we are going to be focusing on what we call “offpage” SEO which means when we are…

At the start of any SEO campaign, solid keyword research is a must.  This article is meant to outline keyword research for SEO, where to start and why.  There is a plethora of information floating around and many business owners these days have at least passive experience with SEO, however, I see the same mistakes…