-
-
-
Online Radio Usage in the USA
The streaming music industry is heating up in the US, with over half of US consumers estimated to access online radio services on a weekly basis in 2017, according to a new survey from Edison Research. In fact, the survey estimates that 148 million people used online radio each week in early 2017, an important milestone…
-
Facebook vs Youtube and Facebook Video Advertising
Facebook Video Advertising is the here and now. Learn how Facebook is competing with Youtube for video views.
-
Paid Advertising Terms You Need To Know!
CPA: cost per acquisition—The average amount you’re paying for each new customer you gain through a given campaign CPC: cost per click—The average amount you’re paying each time someone clicks on an ad in a given campaign CPE: cost per engagement—The average amount you’re paying for each customer interaction with a given campaign, whether that…
