Internet Trends 2017 – Mary Meeker (Kleiner Perkins)
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For those of us serving local markets, the Google business profile may be the most powerful weapon in your search arsenal. Formally known as Google my business, Google business profile tends to be a lead generating machine for service-based clients and others that are approaching a local market. So this makes the question how do…
PPC stands for Pay-per-Click, which is an online advertising strategy where advertisers pay search engine companies or other companies for displaying their ads. Using this model, ad publishers are only paid only if and when someone clicks on the ads, making it more effective at reducing the cost of a PPC account because it only…
Email Stats 1. Email opens increase after 12 p.m., with the most active period being between 2 p.m. and 5 p.m. (MailChimp) 2. Tuesday emails have the highest open rate compared to other weekdays. (Experian) 3. 33% of email recipients open emails based on subject line alone. (Convince and Convert) 4. Subject lines with more…